Category: ResearchPage 4 of 9

Family communication patterns, inoculation theory, and adolescent substance-abuse prevention

Inoculation-conferred resistance, family com- munication patterns, and substance abuse prevention efforts align in ways that suggest important, effective interactions. Josh Compton & Elizabeth Craig https://onlinelibrary.wiley.com/doi/abs/10.1111/jftr.12328 Inoculation theory offers…

Chapter: A vaccine for boredom? Considering inoculation theory as a messaging strategy to better engage, and retain, a millennial workforce

Several years later, we now have even more reason for optimism that inoculation works in contexts like this, with new findings about inoculation that stretch its boundary conditions…

When weather forecasters are wrong

It would also be of interest to explore whether weather forecasters could preempt image attacks, prior to inevitable wrong forecasts. The rhetorical approach of image prepare might be one option….

Presidents on speechwriting

Might some references to speechwriters even function as an inoculation effect, protecting the speaker against criticism? Josh Compton Presidents not only use speechwriters; they also have views on…

Chapter: Inoculating against/with political humor

I am convinced that work in inoculation and politi­cal humor would be mutually beneficial—developing theory and informing practice—as we try to better understand inoculating against and with political…

The athlete’s image, visual representation, and image repair/image prepare

What she did next, though, stretches the boundaries of image repair, engaging in something more in line with image prepare—an approach in line with inoculation theory—to anticipate and prepare…

Osler’s Man’s Redemption of Man: Preemptive protection, attitudinal inoculation, and smallpox inoculation

I offer this case that Osler’s redemption message was not one of education, but instead, of inoculation. Josh Compton https://www.unco.edu/sassi/SASSIPROCEEDINGSII.pdf One such specific purpose of Man’s Redemption of…

Book: Persuasion and communication in sport, exercise, and physical activity

By providing contemporary theoretical and research coverage, alongside practical recommendations for message design and communication methods, we hope this book will not only stimulate new research developments, but…

Image repair, image prepare, competing civic responsibilities, and high school football

We also contend that there was a missed opportunity for image prepare.  Josh Compton & Jordan Compton https://speechandtheatremo.org/journal-archive/ The Camden Hills high school football season was cancelled mid-season…

Food safety and corporate public relations

This analysis points to the importance of timely, detailed responses to health- and food-related scandals, which can be emotionally evocative situations. Josh Compton https://www.prismjournal.org/uploads/1/2/5/6/125661607/v14-no1-a1.pdf In December 2012, the…