By providing contemporary theoretical and research coverage, alongside practical recommendations for message design and communication methods, we hope this book will not only stimulate new research developments, but…
“Your presentation was one of the top conversations of the conference…” Douglas Jordan, SOF SC – Course Director, Center for Continuing Education, Join Special Operations University Inoculation theory….
Just as muscle builds through periods of failure and recovery, during attitudinal inoculation, an attitude (or a belief, behavior, or’ some other related construct) becomes stronger during periods…
Resistance to influence and information inoculation. Launch of the 13-part series, “Resistance to Influence and Information Inoculation,” of the Department of Defense’s Strategic Multilayer Assessment program. May 24,…
It is important that researchers devise methods that not only help with anxiety reduction, but also assist participants in reinterpreting their remaining nerves more positively. Ben Jackson, Josh…
…but how much more impressive would have been deliberate and decisive pro-action, thoughtful and just pre-emption. Josh Compton In this personal essay, written by invitation for a Black…
My current take on the analogy debate is this: The inoculation analogy is both limiting and flexible enough. Josh Compton After Michael Pfau and I offered what was,…
Digital learning can have adverse side effects, as digital learning processes can reinforce potentially unhealthy learning practices. Fortunately, the medical analogy allows us to consider a remedy: inoculation….
Each new finding about inoculation suggests new considerations for inoculation health strategies. Josh Compton Scholars have called for increased consideration of inoculation-based health campaign strategies to promote healthier…
Inoculation messages are superior to supportive messages when used to reinforce the soundness of the purchase made. Bobi Ivanov, Kimberly Parker, & Josh Compton Scholars of communication and…