Tag: Emotion
We think new development in this line of research is long overdue. Josh Compton & Bobi Ivanov https://www.tandfonline.com/doi/abs/10.1080/23808985.2013.11679152 Inoculation theory has seen dramatic theoretical development since it was…
Affect is part of the process of inoculation-conferred resistance to influence—but exactly what part, and when, and under what conditions, and with whom, and against what, and, in…
Each new finding about inoculation suggests new considerations for inoculation health strategies. Josh Compton Scholars have called for increased consideration of inoculation-based health campaign strategies to promote healthier…
Compton, J., & Pfau, M. (2004, November). Using inoculation to mitigate against plagiarism: Confirmation of inoculation’s effects on involvement and attitude accessibility, and new insights into rational and affective…
Compton, J., & Pfau, M. (2004, May). Use of inoculation to foster resistance to credit card marketing toward college students [paper presentation]. International Communication Association, New Orleans, LA, United States.