Complex messages—including and perhaps especially those that have the trappings of a simple message, like a simple postcard—are good candidates for rhetorical scrutiny, yielding insight into where we…
We will go one step further with this argument: Addressing web accessibility problems can improve the health information-seeking experiences for everyone—for people with disabilities and for people without disabilities….
His approach worked with immunization, too, in a way that was mentionable and manageable, by paralleling some of the central tenets of inoculation theory. Josh Compton & Alicia…
Inoculation theory could help give youth the resources to actively resist negative pressures of cyberbullying, including those who need help the most. Elizabeth Craig, Josh Compton, & Geoffrey…
The artifacts raise important questions about vaccination rhetoric, the effects of comical depictions of health issues, and the unique opportunities afforded by postal rhetoric. Josh Compton At first…
One option for strategically targeting components of vestedness to improve health messaging would be an applied inoculation theory-based health campaigns. Alicia Mason & Josh Compton Introduction Fear is…
By advancing our understanding of the ways through which inoculation messages prepare individuals for attitudinal attacks, these findings provide important future research directions and may inform effective inoculation…
The primary argumentation strategy, this analysis offers, is inoculation, or the pairing of counterattitudinal content with refutations, thereby weakening the counterattitudinal content, that parallels the medical practice of…
Inoculation, then, could be seen as both a reflection of dialogue and as dialogue in action, both interpersonally and intrapersonally. Josh Compton & alicia mason Immunization communication in Mister…