Tag: Image

Inoculation theory, source derogation, and media credibility

Source derogation is a product of inoculation even when it is unintentional, and perhaps, in ways that could be detrimental, such as increasing cynicism. Josh Compton Inoculation Theory,…

The athlete’s image, visual representation, and image repair: Tom Brady, Jane Rosenberg, and the courtroom sketches

What she did next, though, stretches the boundaries of image repair, engaging in something more in line with image prepare —an approach in line with inoculation theory—to anticipate and prepare…

Live from DC: Saturday Night Live political parody references in presidential rhetoric

This survey of presidential rhetoric indicates a unique merging of Washington DC and New York City, as SNL appears in presidential rhetoric to deflect questions, promote sociability, and, perhaps, to…

Image prepare: Image repair, inoculation theory, and anticipated attacks

This essay also considers whether inoculation could expand the scope of conventional image repair efforts, a way to not only repair a challenge, post-hoc, but also to confer…

Late-night television comedy, mid-afternoon congressional testimony: Attacks on Stephen Colbert’s House Judiciary committee appearance

Colbert’s breaking of character—a rare inconsistency—received less attention than the consistency of his characterised testimony. Josh Compton This paper surveys criticism of Comedy Central host Stephen Colbert’s Congressional testimony on…

Prescription for a positive image: Politics, illness, and image restoration

Compton, J. (2003, November). Prescription for a positive image: Politics, illness, and image restoration [poster presentation]. National Communication Association, Miami Beach, FL, United States.