Tag: Sport communicationPage 1 of 2

Regarding Postal Sport Communication: Vintage Golf Postcards

Vintage golf postcards are an underexplored resource for an increased understanding of visual-historical sport communication. This rhetorical analysis of a collection of vintage golf postcards reveals insight into…

Inoculation theory and sport communication

Inoculation theory is a classic theory of resistance to influence-an explanation for how positions can be made more resistant to future change through preexposure to weakened forms of…

Compton Wins Distinguished Book Award

Josh Compton, Professor of Speech, has been awarded the 2022 Distinguished Book Award from the Communication and Social Cognition Division of the National Communication Association for his book, Persuasion…

Playoff losses, mayoral politics, image repair, and inoculation: Open letter sport communication

Our analysis adds to a growing body of sport image repair scholarship and adds to the theorizing of inoculation strategies in the face of disappointing seasons or losses.

–JOSH COMPTON & JORDAN COMPTON

The athlete’s image, visual representation, and image repair/image prepare

What she did next, though, stretches the boundaries of image repair, engaging in something more in line with image prepare—an approach in line with inoculation theory—to anticipate and prepare…

Preface

It is our hope that this book serves as a valuable ‘jumping-off point’ for introducing prominent persuasion and communication work to those in the sport and exercise psychology…

Book: Persuasion and communication in sport, exercise, and physical activity

By providing contemporary theoretical and research coverage, alongside practical recommendations for message design and communication methods, we hope this book will not only stimulate new research developments, but…

Image repair, image prepare, competing civic responsibilities, and high school football

We also contend that there was a missed opportunity for image prepare.  Josh Compton & Jordan Compton https://speechandtheatremo.org/journal-archive/ The Camden Hills high school football season was cancelled mid-season…

Chapter: Inoculation messaging

Just as muscle builds through periods of failure and recovery, during attitudinal inoculation, an attitude (or a belief, behavior, or’ some other related construct) becomes stronger during periods…

Image repair, image prepare, and high school football: The Camden Hills case

This case study is situated in a growing interest in a sense of community in sport – a focus of research, theorizing, and conceptual model building that moves beyond specific…