• Koop member’s research finds TV ads for sugary cereals influence kids’ breakfast cravings

    Koop member Jennifer Emond looked at preschool-age kids’ exposure to TV ads for 10 specific high-sugar cereal brands and subsequent intake of advertised cereal. The study, the first of its kind in a naturalistic setting, found that commercial exposure was prospectively associated with brand-specific high-sugar cereal consumption. Read more here. 

  • Movie industry promotes disordered drinking through James Bond

    A recent analysis of the drinking episodes of popular film icon James Bond has found that 007 has a drinking problem. It’s so severe, they categorized his chronic drinking abuse as an alcohol use disorder as defined by the DSM-5. Interestingly, while Bond films have changed over time in several …

  • JUUL caves under pressure to increase restrictions

    This has been a busy fall for JUUL, the e-cigarette company critics fear will engender a new generation of nicotine addicts. In mid-September, the FDA threatened that if e-cigarette companies did not produce sustainable plans to restrict youth access within 60 days, they would ban their products all together. JUUL announced …

  • FDA finally taking youth use of e-cigarettes seriously

    The FDA has launched their largest effort yet to curb the use of e-cigarettes among teenagers, to the delight of many anti-tobacco organizations. Data not yet published shows a 75% increase in e-cigarette use among high schoolers since 2017 – a rapid spike that Gottlieb has called a full-blown crisis. …

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