1. Financial Accounting
12W, 13W: 10A, 2A
The purpose of this course is to introduce students to the principles of financial accounting and to teach students to be critical users of financial statements. The course is divided into two parts. The first part introduces students to the concepts and measurements underlying financial statements. The second part focuses on analyzing financial statements and understanding the choices firms make in reporting financial results. Students will be exposed to the decisions firms make relating to their operating, capital investment, and financing activities and how managers use discretion to affect reported financial results. Priority given to seniors, juniors, and then sophomores; first-year students are not eligible.
2. Principles of Marketing
11F, 12F: 10A, 2A
Marketing deals with identifying and meeting human and social needs and is an organization function with a set of processes for creating, communicating, and delivering value to customers in ways that benefit the organization (for profit, not for profit, and public sector) and its stakeholders. The overall objective of this course is to introduce students to the substantive and procedural aspects of marketing strategy and implementation and to sharpen their skills for critical analytical thinking and effective communication. The course will involve case discussions and a group project. Priority given to seniors, juniors, and then sophomores; first-year students are not eligible.
3. Business Management and Strategy
12S, 13S: 10A, 2A
This course is intended to introduce students to the basics of the how organizations are managed, with a special focus on the role played by a business firm’s strategy. Strategic management is concerned with how a firm set its direction, chooses its business activities, and establishes and defends its position in a competitive market. This course will introduce students to concepts and tools that will help them to develop an understanding of how strategies are formed and managed, and how competitive advantage might be created and sustained. Priority given to seniors, juniors, and then sophomores; first-year students are not eligible.